Pillsbury Bake-Off Contest 2025: Win $50000 Cash for Free!

It’s game time in the kitchen, and the spotlight is on YOU! The legendary Pillsbury Bake-Off Contest is back for its 53rd showdown, and this year it’s all about bringing people together for those unforgettable football watch parties. Whether you’re cooking for family, friends, or the whole neighborhood, this is your chance to share the recipe that turns ordinary gatherings into winning celebrations.

Joining the lineup is none other than Donna Kelce—football’s favorite mom—teaming up with the iconic Pillsbury Doughboy to inspire home cooks across the nation. They’re calling on you to step up with your most creative, delicious, and game-day-ready recipes. Think touchdown-worthy snacks, savory bites, or sweet treats that make every huddle a party.

But this contest is about more than just food—it’s about stories. Along with your original recipe, share the inspiration behind it. Is it a family tradition? A new twist on a game-day classic? Or the dish your friends beg for every season? We want to hear what makes your creation a true MVP of the table.

The excitement doesn’t end there—the whole country gets a say! Fans will help decide which of the top four finalists rises above the competition to claim the title of Most Valuable Baker and walk away with a $50,000 cash prize. That’s right—your recipe could not only be a crowd favorite, it could also change your life.

So grab your apron, fire up the oven, and show off your best game-day play. Enter the Pillsbury Bake-Off Contest today and prove that when it comes to flavor, creativity, and heart—you’ve got what it takes to score big.

Limit: Each eligible entrant can enter only one time during the promotion period. The minimum age limit for the sweepstakes is 21 years old or older.

How to participate in Pillsbury Ovens Off Bake-Off Contest:

During the Contest Period, visit pillsbury.bakeoff.com and submit an entry consisting of a Story, a Recipe, and a Photo:

Tell Us About Yourself

• Complete all required fields in the entry form and agree to the Official Rules.
• Provide a statement (up to 500 characters) about the personal story behind your recipe.
• Provide the recipe title, select “sweet” or “savory,” and include prep time, servings, and required Pillsbury™ product(s).
• List up to eight total ingredients, including at least one Pillsbury product.
• Provide complete preparation steps that can be done in 20 minutes or less (excluding cooking or cooling).
• Submit a photo of your finished recipe.
• Once submitted, you will receive one Entry into the Contest.

Pillsbury Ovens Off Bake-Off Contest Judging:

All eligible Entries received during the Contest Period will be judged by a qualified panel of judges on the basis of the following criteria:

Recipe counts for 70% of the score; the Story counts for 30% of the score

Recipe Judging:

1. a) Taste (25%)
   b) Appearance (25%)
   c) Creativity (25%)
   d) Crowd Appeal (25%)

Story Judging:

1. a) How the Recipe ties to the story (40%)
   b) How the Story brings to life a family value, tradition, or memory (40%)
   c) Demonstration of passion (20%)

Voting Method & Scoring

Public voting = 100% of the score.

Voters will rate each Finalist Entry on a 1 to 5-star scale for the following criteria:

• Recipe & Story Connection – 40%
• Game Day & Crowd Appeal – 35%
• Overall Impact & Impression – 25%

Weighted star ratings will determine each Finalist’s total score.

The potential Grand Prize Winner will be notified via the email address or phone number on or around October 20th-30th, 2025. The winners will be announced on or about February 1st, 2026.

Pillsbury Bake-Off Contest Prizes:

One grand prize winner will receive $50000 cash warded as a check. 

Two runner-up prize winners will each receive:

One case of the Pillsbury Product is used in the Runner-Up’s recipe. (ARV: $15.60-$56.40 for each)