Smirnoff NFL Sweepstakes: Win a Super Bowl LX Trip

The Smirnoff We Do Game Days Sweepstakes brings together bold style, unforgettable football energy, and an iconic championship experience. This one-of-a-kind giveaway offers fans the chance to win Aleali May’s exclusive, one-of-one game day jacket along with a trip to San Francisco to attend Super Bowl LX, creating a truly once-in-a-lifetime moment.

Designed by celebrated fashion icon Aleali May, this custom game day jacket is a statement piece that blends sports culture, street style, and individuality. It’s not just apparel—it’s wearable art made for fans who celebrate game day with confidence and creativity.

The grand prize trip takes the excitement even further, sending the winner to San Francisco for Super Bowl LX, where football’s biggest stage meets an electric city atmosphere. From the roar of the crowd to the thrill of championship energy, this experience delivers the ultimate game day celebration.

Perfect for fans of football, fashion, and unforgettable moments, the Smirnoff We Do Game Days Sweepstakes is where style meets sport in the most iconic way possible.

Limit: One entry is allowed per person per week, for a maximum of six entries per person during the Sweepstakes Period.

How to Enter in Smirnoff We Do Game Days Sweepstakes:

There is one way to enter the Sweepstakes.

During the Sweepstakes Period, visit smirnoff.com/en-us/gamedaydrops, verify your age, and complete the online entry form with the required information.

Smirnoff Super Bowl 2026 Sweepstakes Winner Selection:

One grand prize winner will be selected randomly on or about January 26, 2026 and notified by e-mail and/or phone on or about January 27, 2026.

Smirnoff Super Bowl LX Ticket Sweepstakes Prizes:

One Grand Prize will win 3-day/2-night trip for the winner and includes:

• Round-trip coach air transportation from an airport nearest the winner’s residence to San Jose, California (airports and flights determined by Sponsor; flights may not be direct);
• Standard hotel accommodations for two nights in the Santa Clara area
• Two tickets to Super Bowl LX
• One $1,500 gift card from a bank or financial institution
• One check for $5,400, which may be used to help offset taxes associated with receipt of the prize
• One limited-edition jacket designed by Aleali May.

(ARV: $27900)

Merchandise Drop “A” Prizes (21)

Each winner will receive one limited-edition “football” handbag designed by Kayla Jones. (ARV: $50 each.)

Merchandise Drop “B” Prizes (21)

Each winner will receive one limited-edition jersey top designed by Gavin Mathieu. (ARV: $50 each)

Merchandise Drop “C” Prizes (21)

Each winner will receive one limited-edition long-sleeve top designed by Aleali May. (ARV: $50 each)