Win a Formula 1 Miami Grand Prix Trip in the HEINEKEN F1 Sweepstakes

Feel the rush of Formula 1 with the HEINEKEN FORMULA 1 LAP 2 PROMOTION, featuring a grand-prize trip for three to the 2027 Formula 1 Miami Grand Prix. With race tickets, hotel stays, travel, jackets, and F1 hats among 111 available prizes, motorsport fans have plenty to get excited about—enter for your chance to join the action.

Limit.

• Minimum age: 21.
• The Instant Win Program and Grand Prize Sweepstakes are open to legal residents of the 50 United States and District of Columbia.
• Regional Prize Sweepstakes eligibility is limited to residents of the states assigned to each regional prize.
• Limit one registration per person regardless of entry method.
• After registration, entrants may return and participate in the Instant Win Program once per day.
• Maximum one instant-win prize per person, email address, or household. Instant-win winners remain eligible for applicable regional and grand-prize drawings.

How to Enter - HEINEKEN Formula 1 LAP 2 Promotion

Instant Win and Sweepstakes Entry: Scan the QR code on applicable point-of-sale materials or visit www.Heineken.com/us/en/promos/formula1, then follow the on-screen instructions. Each eligible Instant Win entry also receives one Grand Prize Sweepstakes entry and, when applicable, entry into an eligible Regional Prize Sweepstakes.

Social Media or Web Banner Entry: Find a Heineken Formula 1 promotion post or sponsored advertisement on Facebook, Instagram, or Twitter, or a participating web banner advertisement, and follow the instructions to comment or click and submit an entry. These entries are eligible only for the applicable regional or grand-prize drawing and not the Instant Win Program.

Random Drawing

Instant-win potential winners receive an on-screen message and unique claim code, followed by an emailed prize-claim form. Regional drawings are scheduled on or about 10/13/2026 for Texas, 11/01/2026 for Arizona/Nevada, and 12/02/2026 for the East, Central, West, and Frontier regions. The Grand Prize drawing is scheduled on or about 12/02/2026.

Potential regional and grand-prize winners will be contacted by telephone and/or email and must return required verification documents within three days.

Prizes - HEINEKEN Formula 1 Sweepstakes

Instant Win Prizes

• 100 winners each receive one Heineken F1 hat.
• Individual ARV: $20. Category ARV: $2,000.

Regional Race Jacket Prizes

• Eight winners across the East, Central, West, and Frontier regions each receive one Heineken Race Jacket.
• Individual ARV: $50. Combined category ARV: $400.

Texas Regional Prize

• One Texas winner receives two one-day tickets to the Formula 1 Austin Grand Prix scheduled for 10/25/2026 and one $500 gift card toward travel.
• ARV: $1,000.

Arizona/Nevada Regional Prize

• One eligible Arizona or Nevada winner receives two three-day tickets to the Formula 1 Las Vegas Grand Prix scheduled for 11/21/2026 and three hotel nights for two people.
• ARV: $1,750.

Grand Prize

• One winner receives a trip for three to the 2027 Formula 1 Miami Grand Prix, including round-trip coach airfare, three hotel nights, and three general-admission race tickets.
• ARV: $6,000.