Heineken Formula 1 Sweepstakes: Win F1 Tickets to Miami or Las Vegas

Feel the ground shake as engines ignite. Watch sparks fly under the lights. Hear the deafening roar of the crowd as the world’s fastest drivers launch off the grid. This is not just a race weekend — it’s a full-throttle, heart-pounding spectacle of speed, glamour, and global energy.

The Heineken Formula 1 Sweepstakes puts you in the middle of the action at the legendary Formula 1. Winners will experience the adrenaline-charged atmosphere of either the sun-soaked Miami Grand Prix — where palm trees meet pure horsepower — or the dazzling night race at the Las Vegas Grand Prix, where neon lights and high-speed drama collide on the Strip.

From pre-race excitement and roaring straightaways to nail-biting overtakes and podium celebrations, every second delivers edge-of-your-seat intensity. It’s bucket-list racing surrounded by celebrity buzz, premium hospitality vibes, and nonstop entertainment.

And the thrill doesn’t stop there. A total of 100 instant win prizes are also available, featuring exclusive hats from Heineken — the perfect way to rep your race-day style long after the checkered flag waves.

Fast cars. Global stages. Unforgettable memories. Get ready for lights out and an epic F1 experience.

Limit: One registration per person is allowed, regardless of entry method. Instant Win entrants receive one Instant Win game play and one Grand Prize Sweepstakes entry. Once registered, participants may log in and play the Instant Win game up to one time per day. The minimum age limit to enter the giveaway is 21.

How to Enter in Heineken Formula 1 Sweepstakes:

Instant Win Entry

To enter, scan the QR code on participating point-of-sale materials using your mobile device or visit Heineken.com/us/en/promos/formula1. Follow the on-screen instructions to participate in the Instant Win program and receive one entry into the Grand Prize Sweepstakes drawing. All eligible Instant Win entries will be included in the Grand Prize Sweepstakes drawing. Eligible entries from Florida residents submitted during the Regional Prize Sweepstakes Period will also be entered into the Regional Prize Sweepstakes drawing.

Social Media Entry

You may also enter by locating a Heineken Formula 1 promotional post or sponsored ad on social media (Facebook, Instagram, or Twitter) or via a web banner ad during the applicable Sweepstakes Period and following the instructions to submit your entry.

Entries submitted through social media are eligible for the Grand Prize or Regional Prize Sweepstakes drawing but are not eligible for the Instant Win portion of the promotion.

Heineken Formula 1 Miami or Las Vegas Ticket Giveaway Winner Selection:

Instant Win

Participants who receive an on-screen confirmation and unique code are potential winners.

Sweepstakes

Five regional winners (Florida residents) will be selected on or about April 15, 2026. One Grand Prize winner will be selected on or about June 2, 2026.

Heineken F1 2026 Ticket Giveaway Prizes:

(100) Instant Win Prizes:

• Each winner will win Heineken Hat. (ARV: $20 for each)

(5) Florida Regional Prizes: Formula 1 Crypto.com Miami Grand Prix

• Each winner will win two general admission 1-day tickets to the race scheduled for 5/3/2026. (ARV: $500 each)

(1) Grand Prizes winner will win a trip to attend Formula 1 Heineken Las Vegas Grand Prix.

Trip includes:

• Round-trip coach airfare for Two to Las Vegas
• Three nights’ hotel accommodations (one room, triple occupancy)
• Three general admission tickets to the race scheduled for 11/21/2026

(ARV: $6,000)