The 2026 Dr Pepper National Tuition Giveaway Challenge & Contest – Win Up to $100,000 in Tuition

Turn your ambitions into a shot at serious tuition support with The 2026 Dr Pepper National Tuition Giveaway Challenge & Contest. Nine Grand Prize Winners will receive trips to College Football Conference Championship Games and the opportunity to compete for tuition awards, including three $100,000 Tuition Prizes. Share your goals and make your case for how tuition assistance could change your future.

Limit

• Open only to legal residents of the 50 United States and the District of Columbia, excluding Puerto Rico and U.S. Territories, who are 18 through 24 years old as of the date of entry.
• Entrants must not be active NCAA collegiate athletes in any division or sport and must never have played professional, semi-professional, or Division I collegiate football.
• Limit one entry per person.

How to Enter - The 2026 Dr Pepper National Tuition Giveaway Challenge & Contest

Online Entry: Visit https://www.drpepper.com and complete the required entry information. Create and submit an original 15-60 second video in English describing your specific career goals and aspirations, your current financial situation and need for tuition assistance, and how pursuing those goals with tuition assistance would improve your life, community, and the world.

The video must comply with the Official Rules and submission guidelines, including being the entrant's original work and suitable for publication.

Random Drawing

This is a judged contest rather than a random drawing. On or about three business days after the Contest Period ends, qualified judges will evaluate eligible entries and select nine potential Grand Prize Winners.

• Clear description of career goals and aspirations that education will enable the entrant to achieve: 25%.
• Explanation of current financial situation and need for tuition assistance: 30%.
• How tuition assistance will impact the entrant's life, community, and the world: 30%.
• Overall presentation quality and delivery: 15%.

Potential Grand Prize Winners will be notified by email and phone. The Administrator will make two contact attempts, and a potential winner has two business days from the first notification attempt to respond.

Prizes - The 2026 Dr Pepper National Tuition Giveaway Challenge & Contest

Grand Prizes

• Number of winners: 9, with three winners assigned to each Conference Championship Game.
• Each winner receives a trip for the winner and one guest to a College Football Conference Championship Game and an opportunity to compete in the Preliminary Half-Time Event and, if successful, the Half-Time Event.
• The trip includes round-trip coach airfare for the winner and one guest, or a $200 gas gift card if the winner lives 200 miles or less from the designated location; three nights of hotel accommodations in one room with double occupancy; airport transfers when applicable; and commemorative gifts for the winner and guest.
• Individual Grand Prize ARV depends on the assigned game: ACC $2,500; SEC $3,600; or BIG TEN $4,300.

Tuition Prizes

• Three $100,000 Tuition Prizes, one per Championship Game.
• Three $20,000 Runner-Up Prizes, one per Championship Game.
• Three $2,500 Consolation Prizes, one per Championship Game.

Total ARV of All Prizes: $31,200, as stated in the Official Rules.