Purina Dog Chow “Giving You 100” Contest: Win $100,000 Cash!

Every dog gives their whole heart—loyalty, love, and joy in ways that make life brighter every single day. Now it’s your turn to share that bond with the world in the Nestlé Purina Dog Chow “Giving You 100” Contest.

How does your dog give you 100%? Whether it’s through unconditional love, playful energy, or being there when you need it most, your story could inspire others—and even change your life. This unique pet story contest celebrates the incredible connection between dogs and their humans.

Here’s the life-changing part: one grand prize winner—chosen by popular vote from five finalists—will receive an incredible $100,000 cash prize, along with a one-year supply of Purina Dog Chow. It’s more than a reward—it’s recognition of the love and impact your dog brings into your life every day.

If you’re a true dog lover, this is your moment. Share your story, connect with others, and enter for your chance to win big in this unforgettable Purina Dog Chow contest. Submit your story today and let your dog’s love shine!

Limit: There is a limit of one entry per person during the entire contest entry period. The minimum age limit to enter the giveaway is 18.

How to Participate in Nestle Purina Petcare Dog Chow “Giving You 100” Contest:

To participate, visit dogchow.com/100contest during the contest entry period and complete the online registration form. As part of your submission, you must upload an original essay between 500 and 1,200 characters describing how your dog “gives you 100,” along with up to three photos of the dog featured in your essay.

You may also choose to upload an optional 15–30 second video of your dog; however, this video will not be considered in judging. Each submission must feature only one dog. Once you submit your entry (including the form, essay, and photos), you will receive one contest entry.

Dog Chow 100 Contest Winner Selection:

Finalist Judging Period: June 27, 2026 to July 16, 2026

All eligible submissions will be judged by an independent panel based on:

• Emotional Impact & Storytelling (40%)
• Relevance to Theme (40%)
• Cuteness & Presentation (20%)

Judging will consider five categories: Most Athletic, Most Entertaining, Most Unexpected, Most Heartwarming, and Most Life-changing. The top-scoring submission in each category will be selected as a Finalist (5 total).

Grand Prize Winner Determination (popular voting):

Finalists will be posted on the app for public voting.

• Voting Period: August 10, 2026 to August 21, 2026
• Limit: One vote per person per 30-minute session

Judges will combine each Finalist’s judging score with their total votes.

• Highest combined score = Grand Prize Winner
• Remaining Finalists = First Prize Winners

Dog Chow Contest Prizes:

Grand Prize:

(1) Winner will receive a $100,000 check, a 1-year supply of Dog Chow (awarded as eight (8) $30 coupons), and will be featured in Dog Chow marketing. (ARV: $100,240)

First Prizes:

(4) Winners will each receive a 1-year supply of Dog Chow (awarded as eight (8) $30 coupons) and will be featured on Dog Chow social media platforms. (ARV of Each Prize: $240)

(ARV: $101,200)