Panini Super Bowl Kid Reporter Sweepstakes and Contest: Win a Trip to 2026 Super Bowl or NFL Prizes!

Step into the spotlight of football’s biggest stage with Panini’s Super Bowl Kid LX Reporter Sweepstakes and Contest—an unforgettable opportunity for young fans and their families to turn their passion for the game into an all-access Super Bowl experience. This nationwide event blends creativity, sportsmanship, and fan dedication, offering multiple paths to win exclusive NFL-themed rewards throughout the 2025 season.

At the heart of this experience lies a once-in-a-lifetime chance for a young football enthusiast to be chosen as a Kid Reporter at Super Bowl LX. The chosen participant will travel to the host city with a parent or guardian, enjoy VIP-level accommodations for over a week, attend Opening Night festivities, and even interview top NFL players in the lead-up to the championship game.

Beyond the spotlight moment, this season-long promotion is packed with opportunities to win a curated lineup of football collectibles and experiences. From NFL mini helmets signed by professional players to limited-edition Panini trading card sets, each prize tier delivers premium rewards tailored to die-hard fans. Enthusiasts can also score weekly Panini Instant Passes, team championship card sets, or exclusive Panini apparel that shows off true NFL spirit.

Whether it’s a dream Super Bowl journey or authentic memorabilia that deepens your connection to the game, the Panini Sweepstakes promises football magic from preseason to Super Bowl Sunday.

Limit: Per person, per email address, 1 weekly entry, and 1 monthly entry is limited for the sweepstakes. You must be at least 18 years of age and have a child aged between 7 and 13 years.

How to Enter Panini Kid Reporter Sweepstakes 2025:

To enter, you need an access code which can be obtained in 3 ways:

• Purchase: Purchase selected Panini NFL Trading Card products to obtain a unique access code.
• Mail (Free): Send a self-addressed stamped envelope (VT residents may omit return stamp) to Panini Super Bowl Kid Reporter Code Request, 4333 Cambridge Rd, Fort Worth TX 76155.
• Pop Warner Email: During selected times during the promotion period, the sponsor will release a promotion-specific email with a unique access code to the Pop Warner regions.

After getting a unique access code, visit PaniniKidReporter.com, and submit your unique access code and an online entry form.

Panini Super Bowl Sweepstakes Winner Selection

• Sweepstakes weekly and monthly prize winners will be selected randomly on predetermined drawing dates mentioned in the rules.
• 10 finalist prize winners will be selected via random drawing on or about 1/14/26, from among all the eligible entries received during the Sweepstakes Period.

Panini Kid Reporter Sweepstakes Prizes

(9) Sweepstakes Finalist Prize winners will receive a prize package with:

• 2025 Panini Instant Weekly NFL Pass for the full regular season (1 per week)
• 2025 Panini Instant AFC Championship set
• 2025 Panini Instant NFC Championship set
• Panini Instant Super Bowl LX Championship set

(ARV: $200 each)

(7) Sweepstakes Monthly Prize winners will receive an NFL mini helmet autographed by an NFL player. (ARV: $150 each)

(28) Sweepstakes Tier 1 Weekly Prize winners will receive a box of Panini NFL trading card products (ARV: $40 each)

(280) Sweepstakes Tier 2 Weekly Prize winners will receive a Panini t-shirt. (ARV: $6.30 each)

Panini Super Bowl Kid Reporter Contest

Contest Entry Period: 1/14/26 to 1/20/26

The 10 Finalists will also get an opportunity to participate in the "Panini Super Bowl Kid Reporter Contest". Finalists have to record a 2-minute video of their child showing their interviewing skills. He/she will also be required to tell what types of questions they would ask the athletes, including trading card questions, and post to selected Dropbox using the information provided by the sponsor or Administrator. You will receive one entry into the Contest.

Panini Super Bowl LX Contest Winner Selection

A judging panel will judge all the entries based on the following criteria:

• Articulation: Does the entry convey the questions the child would ask the Athletes: 0-25 points
• Passion: Does the entry reveal the child’s passion for football and trading cards: 0-25 points
• Presentation: Does the child in the entry deliver his/her message with compelling expression and appeal: 0-25 points
• Originality: Are the child’s questions original: 0-25 points

The finalist entry with the highest score will be the grand prize winner.

Panini Super Bowl Kid Reporter Contest Prize

(1) Contest Grand Prize winner will receive a trip for two to attend Super Bowl LX, during which the winner’s child will have the opportunity to be the Panini Super Bowl Kid Reporter.

The complete Grand Prize package includes:

• Round trip air transportation for two
• Hotel accommodations for eight nights
• Attendance for two at Super Bowl LX Opening Night, where the winner’s child will have the opportunity to interview NFL players
• Two tickets to Super Bowl LX

(ARV: $5000)